The Inner Workings of 

The Edelman Trust Barometer

Thursday, April 13, 2023
12:30 p.m. – 1:15 p.m.
Geffen Halll, Room 570*
Register Here
*Please note that the room has changed from Geffen 620.

As part of Leadership and Ethics Week 2023, the Student Leadership and Ethics Board of the Sanford C. Bernstein & Co. Center for Leadership and Ethics will host a conversation focusing on key learnings and methodologies of the Edelman Trust Barometer, which interprets data into real-world insights that inform leadership, policy, and action across institutions. We will take a behind-the-scenes look with Andrea Hagelgans, Managing Director, Social Issues Engagement at Edelman, to further understand the yearly trends and why this survey has become the most trusted among corporations and employees. This discussion will be moderated by David Polk ’23.

This event is sponsored by The Paul M. Montrone Seminar Series on Ethics.

About Andrea Hagelgans

Andrea Hagelgans is the U.S. lead and managing director overseeing social issues engagement. With less than half of executives describing their companies as ready to respond to any kind of activism, Andrea works with the C-Suite and clients to help companies and organizations understand and manage the risks of action or inaction on societal issues.

She specializes in gender equity discussions and her clients have included Pivotal Ventures, Women Deliver, and Planned Parenthood, among others. In her role, Andrea created and led the U.S.- wide SCOTUS taskforce to help Edelman clients prepare for and respond to the decision to overturn Roe v. Wade. She has counseled over 100 companies on complex social issues like abortion, guns, voting and LGBTQ+ rights. She is a published author in Harvard Business Review (Roe v Wade’s Demise is a Turning Point for Corporate America). She was appointed by former Mayor Bill de Blasio to be a Commissioner on the Commission on Gender Equity and sits on the boards of Coro NY and Rewire News Group. She has been named to City & State Political PR Power 50 for the last three years.

Andrea recently served as the highest-ranking communications professional and one of the highest-ranking women in Mayor de Blasio’s administration. As senior advisor for strategic planning, Andrea reported directly to the Mayor and oversaw all communications for the office. She was responsible for crafting the architecture of key mayoral policy initiatives and communications strategies and was one of the drivers of the City’s decision to offer paid parental leave and 3-K for All, an expansion of high-quality, free early childhood education.

Before joining the de Blasio administration, Andrea worked as a communications consultant and her clients included the Ford Foundation, the National Latina Institute for Reproductive Health and National Asian Pacific American Women’s Forum, among others. She also served as an in-house senior strategist for Planned Parenthood Federation of America and its affiliates, where she led the organization’s communications and donor response to the Komen Foundation’s attempts to defund the organization. This work won industry awards for Crisis and Non-profit Campaigns and was given an Honorable Mention for Campaign of the Year by PRWeek. It is a featured case study in MBA textbooks and taught in programs around the country.